Curation, website and book design for fundraising.
DAC – Designers Against Coronavirus becomes a book and it continues to raise funds to support the Italian Red Cross, still committed to fighting the battle against the virus.
Silver medal winner at ADCE 2022.
The DAC digital archive was created in April 2020 by Carosello Lab and aims to present the Covid-19 emergency through the eyes of the best designers and illustrators from around the world. During the quarantine period, Carosello Lab continued to work from home believing in the strength of this project: the team collected, selected and archived the works of designers and artists from all over the world created during this difficult period of isolation on a website, to create something new but above all useful. The most important goal of DAC, in fact, is to raise funds to fight the virus epidemic, by supporting the Italian Red Cross, through a direct donation button on the initiative’s website.
The project was a challenge against time. The idea was born on March 25 and was implemented and launched in a few days thanks to an excellent team work. In less than two weeks, more than 2,000 proposals have been sent: after careful revision, today the digital archive presents more than 350 works from 44 different countries. These include illustrators and designers like Malika Favre, M/M Paris, Gio Pastori, Anagrama Studio, Akatre, Lundgren+Lindqvist, Vrints-Kolsteren, Artiva design, Daan Rietbergen, Marylou Faure and many others. In the first month, the website received more than 20,000 unique visits and the Instagram profile more than 7,000 followers.
Carosello Lab has thus decided to transform the digital archive into a book, to leave a physical testimony of a project that can last over time while continuing to support the Italian Red Cross.
It is on sale exclusively on the e-commerce of the Italian Red Cross, to which the entire proceeds of the purchase will be donated in a direct and transparent manner.
In this visual journey that tells a never-before-seen global health and economic crisis, Carosello Lab has collaborated with great partners who have made this book a reality. Thanks go to the Italian Red Cross who financed the printing of the book, Fedrigoni for donating the paper, Luxoro who donated the clichés and foils for the cover, Grafiche Antiga who took care of the printing at reimbursement of expenses and Artalia who offered legal advice on copyrights pro-bono.
A project by
Carosello Lab
Concept and direction
Enrico Caputo
Curation and book editing
Enrico Caputo, Kim Costantino
Web and book design
Kim Costantino, Riccardo Fuccelli
Copywriting
Iridiana Luppi
PR & press
Federica Apa
Web Development
Gianluca Ugolini
Book printed by
Grafiche Antiga
Paper donated by
Fedrigoni
Cover embellishment donated by
Luxoro Kurz
Book photography
Enrico Caputo